IPS is making the substantial investment – equivalent to four months’ worth of stock for the Telford-based business – in order to ensure that its customers experience minimal disruption if the UK leaves the European Union on 29th March.
Kevin Shadbolt, Director of IPS, said: “No one knows for sure how Brexit is going to impact supply chains; however it is increasingly likely that the UK could experience substantial disruption.
“We founded IPS to make finding and buying parts easy for owners of access platforms in the UK and Ireland. This investment in genuine Genie parts is therefore about us staying true to our guiding principle. Owners of Genie lifts can rest assured that – whatever Brexit brings - we have got them covered for the next few months.
Founded in 2001, IPS is Genie’s authorised parts supplier for the UK. It is also the official UK parts provider for brands including Hinowa, Omme Lift, Grove Manlift, Manitou, MEC, BoSS and Pop-Up Products. Customers are served via a fleet of mobile parts sales vans covering the UK, supported by a call centre and 17,500sq ft parts warehouse.
Phil Taylor, Senior Parts Manager for EMEAR region at Genie, said: “One of the reasons we appointed IPS as our authorised parts supplier is its dedication to very high levels of parts availability and excellent customer service. IPS has placed the largest single parts order we have received to date in the EMEAR region, further underlining its commitment to Genie and to our shared customers.
“Machine down-time is a big expense for access rental companies. By investing in such high levels of stock, IPS will ensure that Genie owners will benefit from a smooth transition when the UK exits the EU.”